Under what cultural conditions is qualitative design possible at the beginning of the twenty-first century? What concrete impact does successful design have? The answers to these questions are to be found less in the objects themselves than in the people who use these objects and are defined by their use. This book considers the cultural environment in which designing takes place, as well as its impact on people’s lives. Successful design is understood as responsible design and therefore has ethical connotations, because design as long-term action sets standards that it has to adhere to. The contributions to the book are based largely on the presentations made at the Werkbund conference in September 2011 (German Work Federation of Architects, Artists and Builders), held at Goethe University in Frankfurt/Main.